Data Privacy Statement

1. Overview of Data Privacy

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data refers to all data that can personally identify you. Detailed information about data privacy can be found in our privacy policy listed below this text.

Data Collection on this Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find their contact details in the “Controller Information” section in this privacy statement.

How do we collect your data?

Your data is collected when you provide it to us. This can include data entered into a contact form, for example.
Other data is automatically collected or after your consent when you visit the website through our IT systems. This primarily consists of technical data (such as internet browser, operating system, or time of page access). This data is collected automatically as soon as you enter this website.

How do we use your data?

Some of the data is collected to ensure the error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data?

You have the right to obtain free information about the origin, recipient, and purpose of your stored personal data at any time. You also have the right to request the correction or deletion of this data. If you have given consent for data processing, you can revoke this consent at any time for the future. Additionally, you have the right, under certain circumstances, to request the restriction of processing your personal data. Furthermore, you have the right to file a complaint with the relevant supervisory authority.
For this purpose and for further questions regarding data privacy, you can contact us at any time.

Analysis Tools and Third-Party Tools

Your browsing behavior may be statistically analyzed when you visit this website. This is mainly done using analytical programs.
Detailed information about these analytical programs can be found in the following privacy policy.

2. Hosting

Netcup

We host our website with Netcup. For details, please refer to Netcup’s privacy policy:

https://www.netcup.de/kontakt/datenschutzerklaerung.php.

The use of Netcup is based on Art. 6(1)(f) GDPR. We have a legitimate interest in presenting our website in the most reliable manner possible. If consent has been obtained, processing is carried out exclusively based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, to the extent that consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

Data Processing Agreement

We have entered into a data processing agreement (DPA) with the above-mentioned provider. This is a legally required contract that ensures that the provider processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

3. General Information and Mandatory Information

Data Privacy

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.
When you use this website, various personal data is collected. Personal data are data that can be used to personally identify you. This privacy policy explains what data we collect and how we use it. It also explains how and for what purpose this occurs.

We would like to point out that data transmission over the internet (e.g., when communicating via email) may have security vulnerabilities. Complete protection of data from third-party access is not possible.

Controller Information

The controller responsible for data processing on this website is:

Johannes Traber e.U.
Otmar-Rußheim-Straße 5/9
8430 Leibnitz

Email: hello@plugin4you.com

Controller Information

The responsible entity is the natural or legal person who, alone or jointly with others, decides on the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Storage Duration

Unless a more specific storage duration is mentioned in this privacy policy, your personal data will remain with us until the purpose for data processing ceases. If you assert a legitimate request for deletion or revoke consent for data processing, your data will be deleted unless we have other legally permissible reasons for retaining your personal data (e.g., statutory retention periods for tax or commercial purposes). In the latter case, deletion will occur after these reasons cease to exist.

General Information on the Legal Bases of Data Processing on this Website

If you have given your consent to data processing, we process your personal data based on Art. 6(1)(a) GDPR or Art. 9(2)(a) GDPR if special categories of data under Art. 9(1) GDPR are processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is also based on Art. 49(1)(a) GDPR. If you have consented to the storage of cookies or access to information on your device (e.g., via device fingerprinting), data processing also occurs based on § 25(1) TTDSG. Consent can be revoked at any time. If your data is necessary for the performance of a contract or pre-contractual measures, we process your data based on Art. 6(1)(b) GDPR. Furthermore, we process your data if required to fulfill a legal obligation, based on Art. 6(1)(c) GDPR. Data processing may also occur based on our legitimate interest according to Art. 6(1)(f) GDPR. The relevant legal bases for each specific case are provided in the following paragraphs of this privacy policy.

Note on Data Transfer to the USA and Other Third Countries

We use tools from companies based in the USA or other countries without secure data protection regulations. When these tools are active, your personal data may be transferred to and processed in these third countries. Please note that these countries may not guarantee a level of data protection comparable to that of the EU. For instance, US companies are obligated to disclose personal data to security authorities without the possibility for you as the affected party to legally challenge this. Therefore, it cannot be ruled out that US authorities (e.g., intelligence agencies) process, evaluate, and permanently store your data located on US servers for surveillance purposes. We have no influence over these processing activities.

Withdrawal of Your Consent for Data Processing

Many data processing operations are only possible with your explicit consent. You can revoke a consent you have already given at any time. The legality of data processing carried out until the withdrawal remains unaffected by the revocation.

Right to Object to Data Collection in Special Cases and Direct Marketing (Art. 21 GDPR)

IF DATA PROCESSING IS BASED ON ART. 6(1)(E) OR (F) GDPR, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION; THIS ALSO APPLIES TO PROFILING BASED ON THESE PROVISIONS. THE SPECIFIC LEGAL BASIS ON WHICH A PROCESSING IS BASED CAN BE FOUND IN THIS PRIVACY POLICY. IF YOU OBJECT, WE WILL NO LONGER PROCESS YOUR AFFECTED PERSONAL DATA UNLESS WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING THAT OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS (OBJECTION PURSUANT TO ART. 21(1) GDPR).

Right to Object to Direct Marketing

If your personal data is processed for the purpose of direct marketing, you have the right to object to the processing of your personal data for such marketing at any time; this also applies to profiling to the extent related to such direct marketing. If you object, your personal data will no longer be used for the purpose of direct marketing (objection pursuant to Art. 21(2) GDPR).

Right to Lodge a Complaint with the Supervisory Authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, particularly in the Member State of their habitual residence, place of work, or the place of the alleged infringement. The right to lodge a complaint is without prejudice to any other administrative or judicial remedy.

Right to Data Portability

You have the right to have data that we process automatically on the basis of your consent or in fulfillment of a contract handed over to you or to a third party in a standard, machine-readable format. If you request the direct transfer of data to another controller, this will only be done to the extent technically feasible.

Information, Deletion, and Correction

In accordance with applicable legal provisions, you have the right to obtain free information about your stored personal data, their origin and recipient, and the purpose of data processing, as well as a right to correct or delete this data. For this purpose and for further questions regarding personal data, you can contact us at any time.

Right to Restrict Processing

You have the right to request the restriction of the processing of your personal data. For this purpose, you can contact us at any time. The right to restrict processing applies in the following cases:

  • If you dispute the accuracy of your personal data stored with us, we usually need time to verify this. For the duration of the verification, you have the right to request the restriction of the processing of your personal data.
  • If the processing of your personal data was/is unlawful, you can request the restriction of data processing instead of deletion.
  • If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request the restriction of the processing of your personal data instead of deletion.
  • If you have filed an objection under Art. 21(1) GDPR, a balance must be struck between your interests and ours. As long as it is not yet clear whose interests outweigh the others, you have the right to request the restriction of the processing of your personal data.

If you have restricted the processing of your personal data, these data – apart from their storage – may only be processed with your consent or for the assertion, exercise, or defense of legal claims or for the protection of the rights of another natural or legal person or for reasons of important public interest of the European Union or a Member State.

SSL/TLS Encryption

For security reasons and to protect the transmission of confidential content, such as orders or inquiries that you send to us as the website operator, this site uses SSL/TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

When SSL/TLS encryption is activated, the data you transmit to us cannot be read by third parties.

Encrypted Payment Transactions on this Website

If there is an obligation to provide us with your payment data (e.g., account number for direct debit) after the conclusion of a paid contract, this data is required for payment processing.

Payment transactions using the common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via encrypted SSL/TLS connections. You can recognize an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

When communication is encrypted, your payment data that you transmit to us cannot be read by third parties.

Objection to Promotional Emails

The use of contact data published within the scope of the imprint obligation for sending unsolicited advertising and information materials is hereby objected to. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited sending of advertising information, for example through spam emails.

4. Data Collection on this Website

Cookies

Our website uses so-called “cookies.” Cookies are small text files that do not cause any damage to your device. They are either temporarily stored for the duration of a session (session cookies) or permanently (persistent cookies) on your device. Session cookies are automatically deleted at the end of your visit. Permanent cookies remain stored on your device until you delete them yourself or an automatic deletion by your web browser occurs.

Partially, cookies from third-party companies can also be stored on your device when you enter our site (third-party cookies). These allow us or you to use certain services of the third-party company (e.g., cookies for processing payment services).

Cookies have various functions. Numerous cookies are technically necessary, as certain website functions would not work without them (e.g., the shopping cart function or displaying videos). Other cookies are used to evaluate user behavior or display advertisements.

Cookies Required for Electronic Communication and Essential Functions

Cookies that are necessary for the electronic communication process, the provision of certain functions requested by you (e.g., for the shopping cart function), or for the optimization of the website (e.g., cookies for measuring web audiences) are stored based on Art. 6(1)(f) GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies for the technically error-free and optimized provision of its services. If consent for the storage of cookies and similar recognition technologies has been obtained, processing will be based solely on this consent (Art. 6(1)(a) GDPR and § 25(1) TTDSG); consent can be revoked at any time.

You can configure your browser to inform you about the setting of cookies, to allow cookies only in individual cases, to exclude the acceptance of cookies for specific cases or in general, and to activate the automatic deletion of cookies when closing the browser. Disabling cookies may limit the functionality of this website.

In the case of cookies being used by third-party companies or for analytical purposes, we will inform you separately in this Privacy Policy and, if necessary, ask for consent.

Consent with Borlabs Cookie

Our website uses the Borlabs Cookie consent technology to obtain your consent for the storage of certain cookies in your browser or for the use of certain technologies in compliance with data protection regulations and to document them. The provider of this technology is Borlabs GmbH, Rübenkamp 32, 22305 Hamburg (hereinafter referred to as Borlabs).

When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you have given or the revocation of these consents is stored. This data is not passed on to the provider of Borlabs Cookie.

The collected data is stored until you ask us to delete it or until the Borlabs cookie deletes itself or the purpose of data storage no longer applies. Mandatory legal retention periods remain unaffected. Details about the data processing of Borlabs Cookie can be found at https://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.

The use of the Borlabs Cookie consent technology is intended to obtain the legally required consents for the use of cookies. The legal basis for this is Art. 6(1)(c) GDPR.

Server Log Files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

  • Browser type and browser version
  • Operating system used
  • Referrer URL
  • Host name of the accessing computer
  • Time of the server request
  • IP address

These data will not be combined with other data sources.

The collection of this data is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimization of its website – for this purpose, the server log files must be recorded.

Contact Form

If you send us inquiries via a contact form, your details from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in case of follow-up questions. We will not pass on this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR, if your inquiry is related to the fulfillment of a contract or is necessary for the performance of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the inquiries directed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if this has been requested; consent can be revoked at any time.

Data Entered in the Contact Form

The data you enter in the contact form will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completing the processing of your inquiry). Mandatory legal provisions, especially retention periods, remain unaffected.

Inquiries via Email, Phone, or Fax

When you contact us by email, phone, or fax, your inquiry including all resulting personal data (name, inquiry) will be stored and processed by us for the purpose of processing your request. We will not pass on this data without your consent.

The processing of this data is based on Art. 6(1)(b) GDPR, if your inquiry is related to the fulfillment of a contract or is necessary for the performance of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective processing of the inquiries directed to us (Art. 6(1)(f) GDPR) or on your consent (Art. 6(1)(a) GDPR) if this has been requested; consent can be revoked at any time.

The data you send us via contact inquiries will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completing the processing of your request). Mandatory legal provisions, especially statutory retention periods, remain unaffected.

Communication via WhatsApp

For communication with our customers and other third parties, we use the instant messaging service WhatsApp, among others. The provider is WhatsApp Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or other third parties from accessing the communication content. However, WhatsApp has access to metadata that arises in the course of the communication process (e.g., sender, recipient, and timestamp). Furthermore, we would like to inform you that WhatsApp, according to its own statement, shares personal data of its users with its US-based parent company, Meta. Further details about data processing can be found in WhatsApp’s Privacy Policy at: https://www.whatsapp.com/legal/#privacy-policy.

The use of WhatsApp is based on our legitimate interest in enabling fast and effective communication with customers, prospects, and other business and contractual partners (Art. 6(1)(f) GDPR). If appropriate consent has been obtained, data processing is carried out solely based on the consent; this can be revoked at any time with future effect.

The communication content exchanged between us on WhatsApp will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after completing the processing of your request). Mandatory legal provisions, especially retention periods, remain unaffected.

We use WhatsApp in the “WhatsApp Business” version.

The transfer of data to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://www.whatsapp.com/legal/business-data-transfer-addendum.

5. Analysis Tools and Advertising

Google Tag Manager

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

The Google Tag Manager is a tool that allows us to integrate tracking or statistics tools and other technologies into our website. The Google Tag Manager itself does not create user profiles, does not store cookies, and does not perform independent analyses. It is solely used for the management and deployment of the tools integrated through it. However, the Google Tag Manager does collect your IP address, which can also be transferred to Google’s parent company in the United States.

The use of the Google Tag Manager is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in quickly and easily integrating and managing various tools on its website. If appropriate consent has been obtained, processing is carried out solely based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, insofar as the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time.

Google Analytics

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics allows the website operator to analyze the behavior of website visitors. The website operator receives various usage data, such as page views, duration of stay, operating systems used, and the user’s origin. This data is summarized in a user ID and assigned to the respective end device of the website visitor.

Furthermore, with Google Analytics, we can record your mouse and scroll movements and clicks, among other things. Additionally, Google Analytics uses various modeling approaches to supplement the collected data sets and employs machine learning technologies for data analysis.

Google Analytics

Google Analytics uses technologies that allow the recognition of users for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google about the use of this website is usually transmitted to and stored on a server of Google in the USA.

The use of this service is based on your consent according to Art. 6(1)(a) GDPR and § 25(1) TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/controllerterms/mccs/.

Browser Plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on how Google Analytics handles user data, please refer to Google’s Privacy Policy: https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals

We use Google Signals. When you visit our website, Google Analytics collects, among other things, your location, search history, YouTube history, and demographic data (visitor data). This data can be used with Google Signals for personalized advertising. If you have a Google account, the visitor data from Google Signals is linked to your Google account and used for personalized advertising messages. The data is also used to create anonymized statistics about the user behavior of our users.

Data Processing Agreement

We have entered into a data processing agreement with Google and fully implement the strict requirements of the German data protection authorities when using Google Analytics.

Google Analytics E-Commerce Measurement

This website uses Google Analytics’ “E-Commerce Measurement” function. With E-Commerce Measurement, the website operator can analyze the purchasing behavior of website visitors to improve their online marketing campaigns. Information such as orders placed, average order values, shipping costs, and the time from viewing to purchasing a product can be collected. This data can be combined by Google under a transaction ID, which is assigned to the respective user or device.

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program provided by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display advertisements in the Google search engine or on third-party websites when the user enters certain search terms into Google (keyword targeting). Furthermore, targeted ads can be displayed based on user data available to Google (e.g., location data and interests) (audience targeting). As website operators, we can quantitatively evaluate this data by analyzing, for example, which search terms led to the display of our advertisements and how many clicks resulted in corresponding interactions.

Google AdSense

This website uses Google AdSense, a service for embedding advertisements. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google AdSense, we can display targeted advertisements from third-party companies on our site. The content of the advertisements is based on your interests, which Google determines based on your previous user behavior. Furthermore, when selecting the appropriate ad, contextual information such as your location, the content of the visited website, or the Google search terms you entered is taken into account.

Google AdSense uses cookies, web beacons (invisible graphics), and similar recognition technologies. These can be used to analyze information such as visitor traffic to these pages.

The information collected by Google AdSense about the use of this website (including your IP address) and the delivery of advertising formats is transmitted to a server of Google in the USA and stored there. This information may be passed on by Google to contractual partners of Google. However, Google will not merge your IP address with other data stored by you.

Google Ads Remarketing

This website uses the features of Google Ads Remarketing. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign individuals who interact with our online offerings to specific target groups in order to subsequently display interest-based advertising to them within the Google advertising network (remarketing or retargeting).

Furthermore, the advertising target groups created with Google Ads Remarketing can be linked to Google’s cross-device capabilities. This allows interest-based, personalized advertising messages that have been adapted to your previous usage and surfing behavior on one device (e.g., mobile phone) to also be displayed on another of your devices (e.g., tablet or PC).

If you have a Google account, you can object to personalized advertising at the following link: https://www.google.com/settings/ads/onweb/.

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google Conversion Tracking, Google and we can recognize whether the user has performed certain actions. This allows us to evaluate, for example, which buttons on our website are clicked frequently and which products are viewed or purchased most frequently. This information is used to create conversion statistics. We learn the total number of users who clicked on our ads and what actions they took. However, we do not receive information that allows us to personally identify the user. Google itself uses cookies or similar recognition technologies for identification.

For more information about Google Conversion Tracking, please refer to Google’s Privacy Policy: https://policies.google.com/privacy?hl=de.

Facebook Pixel

This website uses the visitor action pixel of Facebook for conversion measurement. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland. However, according to Facebook, the collected data is also transferred to the USA and other third countries.

This allows the behavior of page visitors to be tracked after they have been redirected to the provider’s website by clicking on a Facebook ad. This allows the effectiveness of Facebook ads to be evaluated for statistical and market research purposes and future advertising campaigns to be optimized.

The collected data is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Facebook, allowing a connection to the respective user profile and enabling Facebook to use the data for its own advertising purposes in accordance with the Facebook Data Usage Policy. As a result, Facebook can display ads on Facebook pages as well as outside of Facebook. We as the website operator have no influence on the use of this data.

The use of this service is based on your consent according to Art. 6(1)(a) GDPR and § 25(1) TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://www.facebook.com/legal/EU_data_transfer_addendum and https://de-de.facebook.com/help/566994660333381.

To the extent that personal data is collected and transmitted to Facebook using the tool described here, we and Meta Platforms Ireland Limited, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland jointly share responsibility for this data processing (Art. 26 GDPR). However, joint responsibility is limited exclusively to the collection of data and its transmission to Facebook. The processing carried out by Facebook after transmission is not part of the joint responsibility. The obligations incumbent on us jointly have been recorded in an agreement on joint processing. You can find the wording of the agreement here: https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing data protection information when using the Facebook tool and for the data protection-compliant implementation of the tool on our website. Facebook is responsible for the data security of its products. Rights of data subjects (e.g., requests for information) regarding the data processed by Facebook can be asserted directly with Facebook. If you assert data subject rights with us, we are obligated to forward them to Facebook.

Further information on protecting your privacy can be found in Facebook’s Privacy Policy: https://de-de.facebook.com/about/privacy/.

You can also deactivate the “Custom Audiences” remarketing function in the ad settings at https://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. You need to be logged in to Facebook for this.

If you do not have a Facebook account, you can deactivate usage-based advertising from Facebook on the website of the European Interactive Digital Advertising Alliance: http://www.youronlinechoices.com/de/praferenzmanagement/.

Facebook Custom Audiences

We use Facebook Custom Audiences. The provider of this service is Meta Platforms Ireland Limited, 4 Grand Canal Square, Dublin 2, Ireland.

When you visit or use our websites and apps, take advantage of our free or paid offers, transmit data to us, or interact with the Facebook content of our company, we collect your personal data. If you give us your consent to use Facebook Custom Audiences, we will transmit this data to Facebook, which can display appropriate ads to you. Furthermore, your data can be used to define target groups (Lookalike Audiences).

Facebook processes this data as our contract processor. Details can be found in Facebook’s terms of use: https://www.facebook.com/legal/terms/customaudience.

The use of this service is based on your consent according to Art. 6(1)(a) GDPR and § 25(1) TTDSG. The consent can be revoked at any time.

The data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://www.facebook.com/legal/terms/customaudience and https://www.facebook.com/legal/terms/dataprocessing.

6. Newsletter

Newsletter Data

If you would like to subscribe to the newsletter offered on the website, we need your email address and information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. Further data is not collected or is collected only on a voluntary basis. We use newsletter service providers to process the newsletters, as described below.

Mailchimp

This website uses the services of Mailchimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

Mailchimp is a service that allows, among other things, the organization and analysis of newsletter delivery. If you enter data for the purpose of subscribing to the newsletter (e.g., email address), this data will be stored on Mailchimp’s servers in the USA.

With the help of Mailchimp, we can analyze our newsletter campaigns. When you open an email sent with Mailchimp, a file contained in the email (so-called web beacon) connects to Mailchimp’s servers in the USA. This enables us to determine whether a newsletter message has been opened and which links may have been clicked. Technical information is also collected (e.g., time of access, IP address, browser type, and operating system). This information cannot be attributed to the respective newsletter recipient. It is used solely for the statistical analysis of newsletter campaigns. The results of these analyses can be used to better tailor future newsletters to the interests of recipients.

If you do not want analysis by Mailchimp, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in each newsletter message.

The data processing is based on your consent (Art. 6(1)(a) GDPR). You can revoke this consent at any time by unsubscribing from the newsletter. The legality of data processing operations already carried out remains unaffected by the revocation.

The data you have provided to us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter with us or the newsletter service provider, and will be deleted from the newsletter distribution list after unsubscribing from the newsletter. Data stored for other purposes with us remain unaffected.

The data transfer to the USA is based on the EU Commission’s standard contractual clauses. Details can be found here: https://mailchimp.com/eu-us-data-transfer-statement/ and https://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.

After unsubscribing from the newsletter distribution list, your email address may be stored by us or the newsletter service provider in a blacklist if this is necessary to prevent future mailings. The data from the blacklist is used only for this purpose and is not combined with other data. This serves both your interest and our interest in compliance with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) GDPR). Storage in the blacklist is not time-limited. You can object to the storage if your interests outweigh our legitimate interest.

For more information, please refer to Mailchimp’s privacy policy: https://mailchimp.com/legal/terms/.

Contract Data Processing

We have concluded a contract for commissioned data processing (CDP) with the aforementioned provider. This is a legally required contract that ensures that the provider processes the personal data of our website visitors only according to our instructions and in compliance with the GDPR.

7. Plugins and Tools

YouTube with Enhanced Data Protection

This website embeds videos from YouTube. The operator of the pages is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

We use YouTube in enhanced data protection mode. According to YouTube, this mode ensures that YouTube does not store information about visitors to this website before they watch the video. However, the extended data protection mode does not necessarily exclude data sharing with YouTube partners. Regardless of whether you view a video, YouTube establishes a connection to the Google DoubleClick network.

When you start a YouTube video on this website, a connection to YouTube’s servers is established. This informs the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to directly associate your browsing behavior with your personal profile. You can prevent this by logging out of your YouTube account.

Furthermore, after starting a YouTube video, various data processing operations may be triggered over which we have no control.

The use of YouTube is in the interest of an appealing presentation of our online offers. This constitutes a legitimate interest within the meaning of Art. 6(1)(f) GDPR. If consent has been requested, processing will be carried out solely based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, provided the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

For more information on privacy at YouTube, please see their privacy policy: https://policies.google.com/privacy?hl=de.

Google Web Fonts

This site uses so-called web fonts provided by Google for the uniform display of fonts. When you call up a page, your browser loads the required web fonts into your browser cache to display texts and fonts correctly.

For this purpose, the browser you are using must connect to Google’s servers. This gives Google knowledge that our website has been accessed via your IP address. The use of Google WebFonts is based on Art. 6(1)(f) GDPR. The website operator has a legitimate interest in the uniform presentation of the font on its website. If consent has been requested, processing will be carried out solely based on Art. 6(1)(a) GDPR and § 25(1) TTDSG, provided the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

If your browser does not support web fonts, a standard font will be used by your computer.

For more information about Google Web Fonts, visit https://developers.google.com/fonts/faq and Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Font Awesome

This site uses Font Awesome for the uniform display of fonts and symbols. The provider is Fonticons, Inc., 6 Porter Road Apartment 3R, Cambridge, Massachusetts, USA.

When accessing a page, your browser downloads the required fonts into its cache to display texts, fonts, and symbols correctly. For this purpose, the browser you are using must establish a connection to the servers of Font Awesome. This allows Font Awesome to gain knowledge that this website has been accessed via your IP address. The use of Font Awesome is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in the uniform presentation of fonts on our website. If consent has been requested, processing will be carried out solely based on Article 6(1)(a) GDPR and § 25(1) TTDSG, provided the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

If your browser does not support Font Awesome, a standard font will be used from your computer.

For more information about Font Awesome, you can refer to the Font Awesome privacy policy at: https://fontawesome.com/privacy.

Google Maps

This site uses the Google Maps mapping service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

To use the functions of Google Maps, it is necessary to store your IP address. This information is usually transferred to a Google server in the USA and stored there. The provider of this site has no influence on this data transmission. When Google Maps is activated, Google may use Google Web Fonts for the uniform presentation of fonts. When you access Google Maps, your browser loads the required web fonts into its cache to display texts and fonts correctly.

The use of Google Maps is in the interest of an attractive presentation of our online offers and an easy location of the places we indicate on the website. This constitutes a legitimate interest within the meaning of Article 6(1)(f) GDPR. If consent has been requested, processing will be carried out solely based on Article 6(1)(a) GDPR and § 25(1) TTDSG, provided the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

Data transfer to the USA is based on the European Commission’s standard contractual clauses. Details can be found here: https://privacy.google.com/businesses/gdprcontrollerterms/ and https://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information about how Google handles user data, please see Google’s privacy policy: https://policies.google.com/privacy?hl=de.

Google reCAPTCHA

We use “Google reCAPTCHA” (“reCAPTCHA”) on this website. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to check whether data entry on this website (e.g., in a contact form) is done by a human or by an automated program. To do this, reCAPTCHA analyzes the behavior of the website visitor based on various characteristics. This analysis starts automatically as soon as the website visitor enters the website. For the analysis, reCAPTCHA evaluates various information (e.g., IP address, duration of the website visitor’s stay on the website, or mouse movements made by the user). The data collected during the analysis is transmitted to Google.

The reCAPTCHA analyses run entirely in the background. Website visitors are not informed that an analysis is taking place.

The storage and analysis of the data are based on Article 6(1)(f) GDPR. The website operator has a legitimate interest in protecting its web offers from abusive automated spying and from SPAM. If consent has been requested, processing will be carried out solely based on Article 6(1)(a) GDPR and § 25(1) TTDSG, provided the consent includes the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of TTDSG. Consent can be revoked at any time.

For more information about Google reCAPTCHA, please refer to Google’s privacy policy and terms of use at the following links: https://policies.google.com/privacy?hl=de and https://policies.google.com/terms?hl=de.

8. eCommerce and Payment Providers

Processing of Customer and Contract Data

We collect, process, and use personal customer and contract data to establish, design content for, and modify our contractual relationships. We collect, process, and use personal data about the use of this website (usage data) only to the extent necessary to enable the user to use the service or to bill. The legal basis for this is Article 6(1)(b) GDPR.

The collected customer data will be deleted after the order is completed or the business relationship ends, and after any applicable statutory retention periods have expired. Legal retention periods remain unaffected.

Data Transfer on Conclusion of Contracts for Online Shops, Traders, and Shipment of Goods

If you order goods from us, we will forward your personal data to the transport company responsible for delivery and to the payment service provider commissioned with payment processing. Only data required for the fulfillment of their tasks will be disclosed to the respective service provider. The legal basis for this is Article 6(1)(b) GDPR, which permits the processing of data for the fulfillment of a contract or pre-contractual measures. If you have given your consent in accordance with Article 6(1)(a) GDPR, we will provide your email address to the transport company responsible for delivery so that it can inform you by email about the shipping status of your order; you can revoke your consent at any time.

Payment Services

We integrate third-party payment services on our website. When you make a purchase from us, your payment data (e.g., name, payment amount, bank details, credit card number) is processed by the payment service provider for the purpose of payment processing. The respective contractual and privacy policies of the providers apply to these transactions. The use of payment service providers is based on Article 6(1)(b) GDPR (contract processing) and in the interest of a smooth, convenient, and secure payment process (Article 6(1)(f) GDPR). If your consent is requested for certain actions, the legal basis for data processing is Article 6(1)(a) GDPR; consent can be revoked at any time for the future.

We use the following payment services/payment providers on this website:

PayPal

The provider of this payment service is PayPal (Europe) S.à.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (“PayPal”).

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.paypal.com/de/webapps/mpp/ua/pocpsa-full.

For details, please refer to PayPal’s privacy policy: https://www.paypal.com/de/webapps/mpp/ua/privacy-full.

Stripe

The provider for customers within the EU is Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland (“Stripe”).

Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://stripe.com/de/privacy and https://stripe.com/de/guides/general-data-protection-regulation.

You can read more details in Stripe’s privacy policy: https://stripe.com/de/privacy.

Klarna

The provider is Klarna AB, Sveavägen 46, 111 34 Stockholm, Sweden (“Klarna”). Klarna offers various payment options (e.g., installment purchase). If you choose to pay with Klarna (Klarna checkout solution), Klarna will collect various personal data from you. Klarna uses cookies to optimize the use of the Klarna checkout solution. Details about the use of Klarna cookies can be found in the following link: https://cdn.klarna.com/1.0/shared/content/policy/cookie/de_de/checkout.pdf.

For more details, please refer to Klarna’s privacy policy: https://www.klarna.com/de/datenschutz/.

Sofortüberweisung (Instant Bank Transfer)

The provider of this payment service is Sofort GmbH, Theresienhöhe 12, 80339 Munich (“Sofort GmbH”). Using the “Sofortüberweisung” method, we receive a real-time payment confirmation from Sofort GmbH and can immediately start fulfilling our obligations. If you choose the “Sofortüberweisung” payment method, you transmit the PIN and a valid TAN to Sofort GmbH, which it can use to log into your online banking account. After logging in, Sofort GmbH automatically checks your account balance and carries out the transfer to us using the TAN you provided. It then immediately sends us a transaction confirmation. After logging in, your transactions, overdraft credit limit, and the presence of other accounts and their balances are also automatically checked. In addition to the PIN and TAN, the payment data you enter and data about your person are also transmitted to Sofort GmbH. The data about your person includes your first and last name, address, telephone number(s), email address, IP address, and possibly other data required for payment processing. The transmission of this data is necessary to unequivocally establish your identity and prevent fraud attempts. Details about payment with Sofortüberweisung can be found in the following links: https://www.sofort.de/datenschutz.html and https://www.klarna.com/sofort/.

Mastercard

The provider of this payment service is Mastercard Europe SA, Chaussée de Tervuren 198A, B-1410 Waterloo, Belgium (“Mastercard”).

Mastercard may transmit data to its parent company in the USA. Data transfer to the USA is based on Mastercard’s Binding Corporate Rules. Details can be found here: https://www.mastercard.de/de-de/datenschutz.html and https://www.mastercard.us/content/dam/mccom/global/documents/mastercard-bcrs.pdf.

VISA

The provider of this payment service is Visa Europe Services Inc., London Branch, 1 Sheldon Square, London W2 6TT, United Kingdom (“VISA”).

The United Kingdom is considered a data protectionally safe third country. This means that the United Kingdom has a level of data protection that corresponds to the level of data protection in the European Union.

VISA may transfer data to its parent company in the USA. Data transfer to the USA is based on the standard contractual clauses of the EU Commission. Details can be found here: https://www.visa.de/nutzungsbedingungen/visa-globale-datenschutzmitteilung/mitteilung-zu-zustandigkeitsfragen-fur-den-ewr.html.

For more information, please refer to VISA’s privacy policy: https://www.visa.de/nutzungsbedingungen/visa-privacy-center.html.